Business Ethics & Corporate Social Responsibility

Online Courses

In the video slider the trailer or introduction video for some of these courses.

Articles & Blogs

Hand-picked for you from around the web + original articles published just on the Moral Markets site

Why Ford, Chanel and Other Companies Pitch in During a Crisis – Without the Government Ordering Them To

“In all, hundreds of companies across the globe have committed money, supplies and know-how to help with the COVID-19 response, according to the U.S. Chamber of Commerce Foundation’s corporate aid tracker. Why are these companies being so generous? As scholars of corporate social responsibility, we believe altruism certainly plays a role for many of them, but it’s not the only motivator. Research on company behavior points to two others: bolstering reputation and avoiding regulation.”

What Good Business Looks Like

“Fifty years ago Milton Friedman famously wrote that ‘the social responsibility of business is to increase its profits.’ The doctrine of shareholder supremacy was born and, notwithstanding a growing movement towards a more conscious capitalism, continues to reign. Suddenly, even that axiom feels less self-evidently true than did it a few months ago. We are seeing a rising number of companies showing up in this crisis with humanity. They are stretching themselves to support stakeholders other than their investors: employees, customers, suppliers, and wider society.”, so Paul Polman, Raj Sisodia and Kip Tindell argue.

3 Ways to Put Your Corporate Purpose into Action

“When leading money managers embrace the need for corporations to be socially responsible and the Business Roundtable (BRT) declares that the purpose of a corporation is “to create value for all stakeholders,” it is safe to say that purpose has gone mainstream in the corporate narrative. A consensus is emerging that society and diversified investors are best served by companies that focus on sustainable value creation and respect the legitimate interests of all stakeholders, not just stockholders. But how can these high ideals be put into practice?”

What Is ESG Investing?

“ESG in investing stands for environmental, social and governance. It is a set of criteria investors can use to understand the values and the future of an organization. While ESG is undoubtedly good, says John Fullerton, mere transparency is not going to solve the world’s sustainability issues. For that, public companies need to act more like private companies and be responsible to their owners.”

Marketing Meets Mission

“How do you get people to thoroughly wash their hands? Or to stay six feet away from others as part of a precautionary ‘social distancing’ protocol? Or to refrain from visiting loved ones in nursing homes? These questions have taken on a life-or-death relevance during the ongoing coronavirus pandemic. But long before they were in the headlines, I’d spent my career studying and trying to solve challenges like this. I’m convinced that brands can and must play a critical role in tackling global health issues, from violence to infectious disease to poor fitness and diet. Most of these problems can be prevented—often through the adoption of new behaviors and positive norms.”


TEDx Talks

3 talks on business ethics:

4 talks on purpose in business:

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