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The Future Role of Business as a Force for Good

September 28, 2020 @ 6:30 pm - 8:00 pm

Rebecca Henderson and Collin Mayer in dialogue on the Future of Capitalism

As we are pondering whether Europe can develop its own type of market economy, a crucial question is what the role of businesses will be. And subsequently, what type of market order is needed to allow businesses that want to be a force for good to function properly. How can they be stimulated while other types of business may be discouraged? Or is it all up to the morally inspired entrepreneurs themselves? With Rebecca Henderson and Colin Mayer.

The episode was kicked off with a column by Kees Buitendijk and was moderated by Natasja van den Berg and David van Overbeek.

About the speakers

Rebecca Henderson is an American economist and the John and Natty McArthur University professor at Harvard University. Her most recent work can be found in Reimagining Capitalism in a World on Fire (Hachette, 2020) a soon-to-be-published book that spells out how business can become a critical ally in the battle to rethink capitalism. Henderson is a Research Fellow at the National Bureau for Economic Research and a sustainability advisor to several of the world’s largest companies.

Colin Mayer is the Peter Moores Professor of Management Studies at the Saïd Business School at the University of Oxford. He was appointed CBE for services to business education and the administration of justice in the economic sphere in 2017. Colin Mayer was the first professor at the Saïd Business School, and the first Director of the Oxford Financial Research Centre. Mayer is the academic lead for the British Academy’s Future of the Corporation research program, which addresses the changing relationship between business and society. In 2018, his book Prosperity; Better Business Makes the Greater Good, was published.


Read More

A Capitalism for the People (cover)

Reimagining Capitalism in a World on Fire (2020)

Prosperity; Better Business Makes the Greater Good

Prosperity; Better Business Makes the Greater Good (2018)


September 28, 2020
6:30 pm - 8:00 pm
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Online event


Future Markets Consultation
Pakhuis De Zwijger